How To Poster

Adobe Illustrator Project

How to

Make a Sandwich

Project Brief: Illustrator

  • You will each create an engaging and informative poster explaining how to do something.

  • Your poster must show evidence of a unified visual “language” and a clear design concept – in other words, I’m looking for consistency and clarity in your design decisions.

  • It must work in print at 11”x11” and as an digital image at 1080 x 1080px (Instagram standard)

How to Make a Sandwich

Initial Design - Critique

Feedback

  • Based on feedback from class, refine your concept even more.

  • Begin adding in the actual text and start having well-developed visuals.

  • Color Scheme and Visual Structure of Poster

  • Considered background color change

  • Selected a Font that’s reminiscent of a food menu

  • Considered different types of ingredients for variety

  • Visual Hierarchy to the selected ingredients

Final Design - Apply Feedback

  • Progress of an Illustration from Sketch, Revision to Final Version

  • Elements to ingredients, drop shadows, texture, shape, color

  • Writing and Selecting Top choices in each ingredient

  • Creating a cohesive poster for further serial use

Final Takeaways

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Architectural Illustration

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Dominican Star Mockup